How Important is Territory and Location When Buying a Franchise?

Franchise location and territory

 

“Location, location, location.”

We hear it all the time, but is location really the only thing you need to get right to be successful?

 

Of course not! We all know success doesn’t just come to those who pick a great spot for their store or office. Businesses succeed when they combine the right location with great products and service, a strong brand message, and quality customer service buyers truly appreciate.

 

Even with all of these in mind, location and more importantly territory are crucial factors in determining whether or not a franchise has growth potential in the long term––something that shouldn’t be overlooked as you search for the right opportunity. Read more